Everyday millions of people use Google to search for local businesses. At least 40% of users click on a website coming from the organic search results. Over 90% of clicks go to website’s on the first page. In other words, if you aren’t on the first page, you aren’t being noticed. One important factor for search engine rankings is your location, especially when the user is on a mobile device. If someone is searching for your product or service locally, you would expect to be in consideration for the job. However, if your website is not optimized for search engines, not only could you lose the job to local competitors, you could lose to businesses up to 50 miles away. Don’t let that happen, optimize your website.